Social Media and the IT Professional - Are You a Match?

Is Social Media, with all its possibilities – and pitfalls – a good match for your organization? Are you weighing the pros and cons of integrating social media, and how to propose an implementation strategy – if at all? In this lively and interactive SNIA Professional Development tutorial, learn about the strengths and shortcomings of popular social media tools and where they might fit in to your professional development, and that of your organization. Examine how companies have attempted to implement social media strategy and policy in their organizations and better understand their successes, common pitfalls, and roadblocks. Learn how to define a strategy, and gain tips and techniques to get started.

Learning Objectives

Better understand how to define a social media strategy and tactics (or not) for you and your organization. 2. Learn about the advantages and disadvantages of social media tools that business can use in their social media strategy.
Better understand how to define a social media strategy and tactics (or not) for you and your organization. 2. Learn about the advantages and disadvantages of social media tools that business can use in their social media strategy.
Better understand the opportunities and risks involved in an organization’s social media implementation via case studies of organizations in a variety of vertical markets who have considered social media implementations for their organizations.